Celebrating a Decade of Excellence, Innovation, and Vietnamese Heritage on the World Stage
November 2025 – Ho Chi Minh City, Vietnam – Lux Cruises Group®, Vietnam’s First Boutique Cruise Line™, proudly announces its three global nominations at the World Cruise Awards 2025, recognizing the company’s continued excellence, innovation, and contribution to luxury heritage cruising in Asia.
Lux Cruises Group® has been shortlisted in the following categories:
1. World’s Leading Cruise Line for Dining 2025
2. Asia’s Best Cruise Line 2025
3. World’s Best Boutique Cruise Line 2025
These nominations reaffirm Lux Cruises Group®’s pioneering role in shaping Vietnam’s presence on the global cruise map through a unique philosophy where “Luxury is Culture – Delivering Happiness.”
A Decade of Excellence and Innovation
Founded in 2014 by Dr. Phạm Hà, Founding President & CEO of LuxGroup®, Lux Cruises Group® has redefined the art of travel through heritage-inspired, ESG-driven experiences across Vietnam’s most iconic waters—from Halong Bay and Lan Ha Bay to Nha Trang Bay, and now, the Saigon River and Mekong Delta.
With boutique brands such as Heritage Cruises Bình Chuẩn®, Emperor Cruises®, and the newly launched Amiral Cruises for Presidents®, the group bridges past and present, blending traditional craftsmanship with modern hospitality. Each voyage is a cultural narrative that revives Vietnam’s 4,000-year river–sea civilization under the national vision of Vietnam Waterways® by LuxGroup®.
A Year of New Icons
2025 marks a defining milestone with the debut of two new flagships:
• Emperor Cruises Legend Nha Trang®, a floating palace inspired by Emperor Bảo Đại’s royal legacy, combining art, architecture, and refined gastronomy on the East Sea.
• Amiral Cruises for Presidents®, a new luxury river–sea vessel on the Saigon River, celebrating the city’s maritime soul and the historic 1911 voyage of President Hồ Chí Minh from Nhà Rồng Wharf.
These two masterpieces join the award-winning Heritage Cruises Bình Chuẩn®, reaffirming Lux Cruises Group®’s commitment to sustainable luxury and authentic cultural storytelling.
Leadership Vision
“This global recognition is not only for Lux Cruises Group®, but for Vietnam — a nation of rivers, seas, and stories,”
said Dr. Phạm Hà, Founding President & CEO, LuxGroup®.
“We are proud to fly the Vietnamese flag on the world cruise stage, crafting each voyage as a journey through art, culture, and history — delivering happiness with heart.”
Sustainability and Legacy
Guided by ESG principles, Lux Cruises Group® operates under the Travelife sustainability certification framework, ensuring every voyage respects local communities, preserves marine ecosystems, and promotes Vietnam’s cultural identity.
With plans to expand its fleet to 30 boutique ships by 2045, the group envisions Vietnam Waterways® as the national symbol of river–sea tourism — a floating ambassador of Vietnamese culture, heritage, and hospitality.
Vote for Vietnam’s Pride
The World Cruise Awards — dubbed “The Oscars of the Cruise Industry” — celebrate excellence across the global cruise sector. Voting is now open at:
👉 www.worldcruiseawards.com/vote
About Lux Cruises Group®
A member of LuxGroup®, Lux Cruises Group® is Vietnam’s first boutique cruise line, founded in 2014. Inspired by the legacy of Bạch Thái Bưởi (1874–1932) — the “King of Vietnamese Ships” — Lux Cruises revives his patriotic spirit through world-class cruising experiences. The group’s portfolio includes Heritage Cruises Bình Chuẩn®, Emperor Cruises®, and Amiral Cruises®, combining heritage, art, and sustainability into every voyage.
🌐 Website: www.luxcruisesgroup.com
📍 Head Office: LuxGroup Building, Hanoi – Ho Chi Minh City – Nha Trang – Halong